EXAMPLES OF OUR WORK
Brands we own/ Brands we've sold
First Licensed Maternity Brand
In partnership with Kohl's launching Mothers Day 2020, VIP Mama will be the first maternity brand of it's kind to hit the market. VIP Mama fills a white space opportunity on the sales floor by offering new moms and moms to be the opportunity to wear the bands and brands they love during pregnancy and staying true to themselves!
Luxury Hair Brand & Costco
NP Beautiful is a luxury hair brand sold to top tier retailers Nordstrom, Bloomingdales, Ulta Beauty etc. Highlight LA was brought on to help unload excess inventory for holidays. Highlight LA in turn created a successful ongoing partnership with Costco stores expanding into gifts etc, bundled pack wet hair products and styling tools.
Co-Branded Athleisure Collection
Highlight LA pitched and brokered a partnership between H3 Sportsgear and Justice stores on a co-branded candy scented athleisure collection of snap bracelets, scrunchies, and scratch and sniff apparel telling a true 90's throw back story.
A botanically infused spirit
An infusion of freshly picked herbs, fruits and spices that have been freeze dried to retain the living vitality of the fresh plant.
Fresh Ingredients Frozen In Time! ORIGIN uses a patent protected method of infusing natural botanicals into gin, for an experience that is as fresh and vibrant as the garden they were picked from!